PPG introduces DITZLER Hot Rod Black topcoat
New throwback color part of VIBRANCE COLLECTION line of finishes
STRONGSVILLE, Ohio, June 25, 2013 – PPG Industries' (NYSE:PPG) automotive refinish business has added DITZLER® Hot Rod Black topcoat to the popular VIBRANCE COLLECTION® product line. The new PPG topcoat provides a uniform, low gloss and deep-looking black finish designed to replicate the glory days of street rods and muscle cars.
“It’s the perfect option for anyone wanting that retro road presence,” said Jennifer Boros, PPG segment manager, solvent borne brands. “Ditzler Hot Rod Black [topcoat] delivers a streetwise appearance in a product that’s easy to spray and is compliant for all regions.”
Although Ditzler Hot Rod Black topcoat was inspired by the iconic rides of yesteryear, this classic black with its smooth satin finish is the ideal complement to late-model builds as well. “You can have the best of both worlds,” Boros said, “contemporary performance and styling with old-school attitude.”
While Ditzler Hot Rod Black topcoat’s style is throwback, its two-component, single-stage technology is thoroughly modern. It is available in a convenient package—the HRB9700 Hot Rod Black kit that includes a quart of Hot Rod Black and a half pint of hardener. And it can be reduced with any PPG urethane reducer in an easy 4:1:1 mix ratio for spraying. As noted, this new topcoat is also VOC (volatile organic compound)-compliant for all regions based on reducer selection. In addition, it can be air- or force-dried.
For more information about Ditzler Hot Rod Black topcoat and other Vibrance Collection products, call 800-647-6050 or visit www.ppgrefinish.com.
PPG: BRINGING INNOVATION TO THE SURFACE.(TM)
PPG Industries' vision is to continue to be the world’s leading coatings and specialty products company. Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in nearly 70 countries around the world. Sales in 2012 were $15.2 billion. PPG shares are traded on the New York Stock Exchange (symbol: PPG). For more information, www.ppg.com.
Bringing innovation to the surface is a trademark and Ditzler and Vibrance Collection are registered trademarks of PPG Industries Ohio, Inc.
PPG Automotive Refinish