PPG is proud to sponsor the PBS Series SciGirls
Changing How Millions of Girls Think about STEM!
SciGirls is a PBS KIDS series, website, and educational initiative that targets girls ages 8 to 13. It addresses a singular but powerful goal: to inspire, enable and maximize STEM (Science, Technology, Engineering, and Math) learning and participation, encouraging greater interest in STEM careers. Each SciGirls half-hour episode follows a different group of enthusiastic girls and their mentor as they collaborate, communicate, engineer and investigate. They’re accompanied by two animated characters —Izzie and her best friend Jake, who tie the series together with their own ongoing STEM adventures.
And because today’s girls largely live online, the SciGirls website on pbskids.org is totally integrated with the television series.SciGirls won the 2010-2011 Daytime Entertainment Emmy Award’s New Approaches Children’s category, which recognizes innovation and excellence in the digital space!
Full STEM Ahead!
Season Two is underway! SciGirls will launch 10 new episodes in the fall of 2012 with an even greater focus on engineering, which research shows is a field where women are still highly underrepresented. Episode topics in development include:
- Designing and engineering an insulation strategy for an authentic ice shanty;
- Designing and building an underwater ROV for a real-life research investigation;
- Programming an iPhone App to guide museum-goers through the streets of San Francisco to learn about earthquakes; and
- Re-engineering or “modding” a bicycle to create a safer, fun, riding machine.
PPG Industries STEM Support
PPG’s strategy for support of science, technology, engineering, and mathematics (STEM) initiatives is defined by the emerging macro-trends (i.e. energy, environmental, consumer, security, new materials) which predicate our core markets, product offerings, and technology needs. Consequently, PPG will judiciously support STEM programs which align with our Strategic Business Units and their respective technology needs and evolving product offerings. Realizing a finite resource pool, PPG supports STEM initiatives for non-profit and governmental organizations reflecting our global footprint, emphasizing diversity and under-represented populations, focusing on programmatic initiatives in preference to capital requests or promotional opportunities, and tiered relative to type of support and eligibility at the local, state, regional, national, and global levels.